Don't blend in. Use your character to make a statement. Keep your character a constant factor in your messaging: recognition!
It all starts and ends with you and whether you know yourself. If you want to connect, use your weirdness and your charm
Old wisdom in a surprising and entertaining way. Old wisdom is there for a reason: it has proven to be wise! But tell it in a story!
When do you let your naughty side out? Only at home? You are robbing your students and clients of your special skills: having fun!
Make room for yourself and for your audience, to be who you are. Animation is not so direct, there is room to play, with failure.
In you live (talking head) video, you can interact with your character on the screen.
Play good cop, bad cop,
Do you hate being on camera? Have you tried it, but is really not for you? Use your character instead, and start happily creating!
There are so many ways to use your character: illustrate a blogpost, make an intro for a presentation, send her in your emails as GIF.
An animated bio will get much more attention and it will be rememberd better. That helps in the colmmunication with your clients and students.